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$1,800
+ Event Marketing
+ Monthly Reporting
+ Strategy Sessions
+ Brand Awareness
+ Marketing Strategy
+ Social Media Management
+ Email Marketing
+ Paid Social Media
product features
Let us be your expert marketing strategy partner, guiding your aesthetic-driven business to growth. From beauty & event specialists to women's empowerment collectives, we provide clear, actionable plans blending strategic thinking with visual impact. Achieve your goals with style and resonance.
Marketing Strategy
& Planning
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starting monthly at
Refine Your Reach: Marketing Strategy with Purpose and Precision for Female Owned Small Businesses
In today's dynamic digital landscape, effective marketing is essential, but it can often feel overwhelming. Are you lost in a maze of social media trends, struggling to prioritize your efforts, or frustrated by marketing that seems to yield little return? At The Aesthetic Edit, we cut through the confusion and provide a clear, strategic path to growth. We act as your dedicated marketing partner, taking the burden off your shoulders and empowering you to achieve your business goals.
Our tailored marketing strategy and planning services provide you with a roadmap for success, ensuring every effort is focused, impactful, and aligned with your brand's aesthetic. We go beyond simply implementing tactics; we delve into understanding your target audience, crafting a cohesive brand message, and establishing measurable KPIs to track your ROI. From optimizing your online presence, including your website, to developing effective customer acquisition and retention strategies, we equip you with the tools and support you need to confidently navigate the marketing landscape and drive sustainable growth for your salon, studio, spa, makeup artistry business, or other venture.
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$1,800-$2,500
monthly recurring retainer fee
Monthly Strategy Session
Basic Performance Tracking & Reporting
Email marketing
Social media management
Strategic marketing plan
Includes
Ideal for businesses that need a structured approach to initiate and maintain essential marketing activities. Establishing a solid marketing base across key channels for consistent growth.
Foundation Builder
- Initial development of core marketing objectives and strategies.
- Quarterly review meetings to ensure alignment.
- 1-2 key social media platforms.
- Monthly content calendar (client provides core content).
- Basic community management: Monitoring and responding to comments/messages (defined hours).
- Monthly performance reports summarizing key metrics.
- Quarterly review meetings to ensure alignment.
- Strategy guidance for a monthly email newsletter.
- Guidance on basic email template design (leveraging existing brand assets).
- Advice on basic email list management practices.
- Monthly performance reports on email open and click-through rates.
- Monthly overview of key performance indicators across managed channels.
- 1-hour session to review performance and plan upcoming activities
Monthly Strategy & Performance Review Session
Paid Social Media
Email marketing
Social media management
Strategic marketing plan
Includes
Ideal for Businesses looking for more hands-on support and proactive marketing efforts to achieve significant growth. Actively growing brand awareness, engagement, and lead generation across multiple channels with strategic implementation.
Growth Accelerator
- In-depth strategy development with defined Key Performance Indicators (KPIs).
- Monthly performance analysis with actionable insights.
- Quarterly strategic adjustments based on performance.Quarterly review meetings to ensure alignment.
- 2-3 key social media platforms.
- Monthly content calendar with topic suggestions.
- Active community management: Increased engagement hours and proactive interaction.
- Creation of basic social media graphics (limited quantity per month).
- Monthly performance reports with analysis and recommendations.
- Strategy and planning for monthly newsletters and targeted email campaigns.
- Implementation of list segmentation and management.
- Basic design or refinement of email templates (up to a defined number).
- Implementation and management of basic email automation workflows (e.g., welcome series).
- Monthly performance reports with analysis and recommendations for optimization.
- Strategy and basic campaign setup and management on 1 social media platform (e.g., boosting posts to targeted audiences).
- Note: The actual advertising budget ("ad spend") is separate and determined by the client.
- 1.5-hour session for in-depth review, planning, and strategic discussions.
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$2,800-$5,000
monthly recurring retainer fee
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All costing custom
event marekting
paid social media
email marketing
social media management
strategic marketing plan
could include
Build a totally custom proposal. Let’s define the goals for your brand and set the stage by creating an irresistible brand.
custom proposal
Ensure consistent brand messaging across all channels, fostering stronger customer relationships, increasing acquisition, and improving retention by showcasing a cohesive and compelling aesthetic in all your marketing materials.
Build a Stronger Brand & Customer Base
Benefit from ongoing insights into the latest marketing best practices and emerging trends, keeping your business ahead of the curve and ensuring your aesthetic remains fresh and relevant.
Stay Competitive & Adapt to Trends
Understand which marketing activities are working through clear KPIs, performance tracking, and expert analysis, ensuring a strong return on your investment for your aesthetic driven marketing efforts.
Maximize ROI & Measurable Growth
Implement targeted, data-driven strategies across relevant channels, leading to more impactful campaigns and improved results that align with your brand's aesthetic.
Drive More Effective Marketing
Offload the complexities of marketing strategy and execution, freeing up your valuable time and internal resources to concentrate on core business operations, including the creative aspects of your salon, studio, spa, or design business.
Save Time & Resources
Gain a clear, tailored roadmap that aligns marketing efforts with your specific business goals, eliminating overwhelm and providing a focused path forward for your female owned small business.
Achieve Clarity & Strategic Direction
Some really cool BENEFITS I want to highlight for Marketing Strategy
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